by Patricia | Jan 7, 2025 | Business Development
Reaching out to elusive prospects is one of the biggest challenges in sales and marketing. If you’re trying to connect with stakeholders or decision-makers, you’ve likely faced the frustration of unanswered emails, missed calls, or a lack of engagement. The truth?...
by Patricia | Dec 12, 2024 | Email Marketing
Email marketing can be incredibly rewarding when it works, but encountering a lack of feedback can be disheartening. You’ve put in the effort to plan, write, design, and send your email campaign, only to be met with silence. But don’t despair—this is a puzzle that can...
by Clayton | Oct 22, 2024 | Business Development
In today’s market, competition for attention is fierce. Whether you’re a small business or a startup, there are thousands of products vying for your customer’s focus. It’s like walking down the toothpaste aisle—there are endless options, but you’re...
by Clayton | Oct 8, 2024 | Deal Sourcing
Mergers and Acquisitions (M&A deal sourcing) is a long game. Deals can take years to come to fruition, so having a solid strategy is essential for staying relevant in a fast-paced, competitive market. A simple acronym to guide you through this process is TONS,...
by Clayton | Sep 26, 2024 | Business Development
Cold calling can be intimidating, but it doesn’t have to be complicated. In fact, the simpler and more direct your approach, the more effective your calls can be. A well-constructed cold calling script can save you time, help you qualify leads quickly, and even leave...
